E-commerce SEO for Nielies website

Our SEO team increased ecommerce sales by 52% compared to last year.

Why ZeekWeb?

Zeekweb is an ideal choice for SEO because it has a skilled and experienced team that uses the latest strategies and technologies. They deliver proven results by increasing website traffic and improving search engine rankings. Zeekweb develops customized SEO plans tailored to the specific needs and goals of your business. They provide regular reporting and analysis to track progress and adjust strategies as needed.

Additionally, Zeekweb maintains strong communication with clients and ensures timely service delivery. These qualities make Zeekweb a reliable and effective agency for SEO services.

The Client

Nielies is a brand of skincare products known for its natural ingredients and effective formulas.

In 2024, Nielies became a client of Zeekweb, partnering to enhance their digital presence and boost online sales. This collaboration has led to significant growth in brand awareness and customer engagement.

The Challenge

Our client, a growing eCommerce brand, approached us with a common but critical problem — despite having a beautifully designed store and quality products, their website wasn’t generating enough organic traffic or sales.

They relied heavily on paid ads and social media, which offered short-term gains but no sustainable growth.
Their main challenges included:

  • Low organic visibility on Google for key product and category keywords.

  • Poor technical SEO performance and slow page loading speed.

  • Missing structured data for eCommerce products.

  • Weak product descriptions and lack of keyword-optimized content.

  • Few backlinks and limited domain authority.

The goal was clear: increase organic traffic, improve keyword rankings, and boost online sales through SEO — reducing reliance on paid campaigns.

Our Solution

Our SEO team executed a full-scale eCommerce SEO strategy tailored to the client’s niche, product structure, and target market.

We began with a detailed audit to uncover technical barriers and identify opportunities for quick wins.
Our strategy included:

  • Conducting comprehensive keyword research for all major product categories and buyer-intent search terms.

  • Optimizing product titles, descriptions, meta data, and alt tags to target high-traffic keywords.

  • Implementing schema markup for product listings to improve CTR in Google Search.

  • Improving website structure and internal linking for smoother navigation and crawl efficiency.

  • Enhancing site performance and mobile speed to meet Google Core Web Vitals.

  • Creating SEO-driven blog content around buying guides, comparisons, and seasonal trends.

  • Building authoritative backlinks from relevant shopping, review, and niche industry sites.

Our ongoing content and technical optimization helped the site steadily gain authority and ranking across its top-performing categories.

The Results

Within the first 4 months of implementing our eCommerce SEO strategy, the client saw measurable and lasting growth:

  • Organic traffic increased by 187%.

  • Top 10 keyword rankings grew by 61%.

  • Revenue from organic search rose by 72%.

  • Bounce rate decreased by 34%, showing better user engagement.

  • Average page load time improved by 45%.

  • The site achieved featured snippets for multiple product-related keywords.

Through a consistent SEO plan combining technical optimization, content creation, and link building, the client’s eCommerce store transitioned from ad-dependent to a sustainable, search-driven sales channel.

How can we assist with your upcoming project?

We take pride in partnering with businesses of all sizes from around the globe. Our team of digital marketing specialists stays current with the latest industry advancements to deliver measurable results across diverse sectors.

Whether you need a new website built, managed, or hosted, or want to boost your visibility and increase sales, we would be thrilled to collaborate with you.